Webinar: Strategies to Maximize Onsite Membership Sales

David Evans has mystery shopped over 700 fitness centers and learned there is definitely a right and wrong way to sell fitness center memberships onsite. He recognized exceptional sale experiences rarely occur. This presentation will focus on the appropriate way to transition a "warm prospect" (someone who has entered the door) to becoming a motivated member. It has little to do with the facility and everything to do with learning the prospect. Implementing the right onsite process will increase your center's membership close rate.

Learning Objectives:
1. Learn the difference between transactional and interactional sales process.
2. Learn how to effectively evaluate and engage prospects to "close their own sell."
3. Learn key attributes of exceptional membership sales teammates.

Speaker: David Evans, Vice President of Cooper Wellness Strategies